Effective Date: October 1, 2017 | Last Reviewed: January 1, 2020
ACE’s website(s) and mobile site(s) are owned and operated by ACE Eyecare, Inc. and its subsidiary Advanced Center for Eyecare. In this Notice both companies are referred to collectively as “ACE” (also “we”, “us”, or “our”). We at ACE respect your privacy and we work hard to protect the information you provide online. This Privacy Notice describes how we collect and use the personal information you provide. Additionally, it describes the choices available to you regarding our use of your information and how you can access and update your personal information.
ACE has other Privacy Notices that may apply to you. They provide more detail about how we may use and share your personal information in compliance with the law. Please review our HIPAA Privacy Notices and Cookie Policy (US).
When you visit our website or mobile site, you may choose to share certain personal information with us, such as your name, address, date of birth, and/or other information that can be used to identify you. The collected information will be used to facilitate the provision of our services to you or your organization and with your consent, to provide you with relevant communications. Some portions of our website and/or mobile site may allow you to pay for products or services electronically. The credit card or other electronic payment information we collect will be used to process the payment.
We give patients the opportunity to review physicians and our services/operations. Please be aware that we may display those reviews on our site. You may provide a screen name to be displayed along with the review. Your comments and reviews are not personal information and can be viewed by others. To request removal or modification of your comment or review section, contact us at marketing@acecares.org. In some cases, we may not be able to remove your comment or review.
ACE may provide you the opportunity to participate in surveys or contests when you visit our website. Participation in these surveys or contests is completely voluntary. If you choose to participate, we will request certain personal information from you. The requested information typically includes contact information (such as name and email address), and demographic information (such as zip code). We use this information to improve our services.
Any personal information that you provide through our website or via the mobile site may be combined with information we have legally collected from or about you. We may supplement the information that you submit to us online with other personal information that you submit to us offline, for example, from paperwork that you submit to us, or that we legally obtain about you from public and non-public sources.
As is true of most websites and mobile site(s)s, we gather certain information automatically and store it in log files. This information may include internet protocol (IP) addresses, browser type, internet service provider (ISP), device identifier, referring/exit pages, operating system, date/time stamp, and/or clickstream data. The information is used to tailor and improve our services. We may combine this automatically collected log information with other information we collect about you. We do this to improve services we offer you, to improve marketing, analytics, or site functionality.
Technologies such as: cookies, beacons, tags and scripts are used by ACE and our partners (e.g., survey partners), affiliates, or analytics or service providers (e.g., online customer support providers, etc.). These technologies are used in analyzing trends, administering the site, tracking users’ movements around the site and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis. You can manage your Flash cookies here.
We use cookies to remember users’ settings (e.g., language preference) and for authentication. Users can control the use of cookies at the individual browser level. If you reject cookies, you may still use our site, but your ability to use some features or areas of our site may be limited.
We partner with a third party to manage our advertising on other sites. Our third party partner may use technologies such as cookies to gather information about your activities on this site and other sites in order to provide you advertising based upon your browsing activities and interests. If you wish to not have this information used for the purpose of serving you interest-based ads, you may opt-out here.
When using certain functions via the mobile site, your location information may be used if your mobile device uses global positioning system (“GPS”) technology, trackers or other location tools. If you allow your location information to be obtained, we will use this information solely to return your estimated location and to provide you with more localized results and/or services. ACE does not monitor your GPS tracking or location information, does not share the information with any third parties other than service providers, and does not save this information. You may restrict sharing of your location information through your device’s settings menu.
We do not sell your personal information. Any personal information you provide on our website or mobile site will be used only in ways consistent with this and the HIPAA Privacy Notices, and in accordance with applicable laws and regulations. We share information to support our business operations and to provide services to you. In doing so, we share the information we collect about you with appropriate employees and with service providers who assist us with, for example, administering our products and services, billing and payments, recruiting employment applicants, conducting surveys, and/or maintaining and operating our website and mobile site. Please know that third party service providers are authorized to use your personal information only as necessary to provide services to us.
Some of our pages utilize framing techniques to serve content from our partners while preserving the look and feel of our site. Please be aware that you are providing your personal information to these third parties and not to ACE.
ACE may also disclose your personal information in the following instances:
ACE uses a variety of security measures to make sure your information is protected from improper access or use. For example, when collecting, using or transmitting sensitive electronic information, like your personal health information, we encrypt the transmission using Secure Sockets Layer (“SSL”) or other similar technology. We also maintain physically secured locations for server operations, use technological safeguards like firewalls and password protection, and limit access to sensitive information to those individuals with a legitimate business need to access it.
ACE follows generally accepted standards to protect the personal information submitted to us, both during transmission and once we receive it. However, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security. If you have any questions about security on our website, you can contact us at 1-661-215-1006.
To provide you with valuable information, our website and mobile site may have links to third party websites we do not own or control. A link does not mean we approve or endorse a site. We are not responsible for the quality, accuracy, security or privacy practices of sites we do not own. Be sure to read the privacy statement of each site you visit and contact the owners of those sites if you have questions about their information practices.
Our website includes Social Media features, such as the Facebook Like button, and widgets, such as the Share This button or interactive mini-programs that run on our website. These features may collect your internet protocol address, which page you are visiting on our website, and may set a cookie to enable the feature to function properly. Social Media features and widgets are either hosted by a third party or hosted directly on our website. Your interactions with these features are governed by the privacy statement of the company providing it.
This Site and the services on this Site are targeted for users in the United States of America. Any information you enter on this Site may be transferred outside of the European Union to the United States of America which does not offer an equivalent level of protection to that required in the European Union. In particular, you are advised that the United States of America uses a sectoral model of privacy protection that relies on a mix of legislation, governmental regulation, and self-regulation. Article 26 of the European Union’s Data Protection Directive (Directive 95/46/EC, 1995 O.J. (L 281) 31) allows for transfer of personal data from the European Union to a third country if the individual has unambiguously given his consent to the transfer of personal information, regardless of the third country’s level of protection. By using this Site or the services, you consent to the transfer of all such information to the United States of America which may not offer an equivalent level of protection to that required in the European Union and to the processing of that information by the Company on its servers located in the United States of America as described in this Privacy Policy.
Upon request ACE will provide you with information about whether we hold any of your personal information. If your personal information changes, you may correct, update, or amend your personal information by making the change on your member information page or by contacting Customer Support at 1-661-215-1006. If you no longer desire our services you may request to have your online information deactivated or removed by contacting ACE at 1-661-215-1006. We will respond to your request within a reasonable timeframe.
ACE will retain your information for as long as your information is reasonably useful for commercial purposes. Additionally, ACE will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements, and for other legally permissible purposes.
If you are a ACE member and you register to access your accounts via our website or the mobile site, you may be given the opportunity to specify how you wish to receive certain types of communications from us, like newsletters. Commercial emails will include an “unsubscribe” link at the bottom you can use to opt-out of receiving future email messages from us. In addition you can call Marketing at 1-661-215-1006. However, you will continue to receive administrative emails from us, since these are necessary communications that we are legally permitted or required to send to you.
If you email us, please do not include information you want to keep private. This includes information that could be used to identify you. While the email is on its way to us, someone else may intercept or read it. If you see an email address or a link on a ACE website that opens a pre-addressed email, do not use it to send private information.
We do not require you to communicate with us electronically. You may call or mail us a letter if you prefer. You can reach a front desk representative by calling 1-661-215-1006. Additional contact information is available on our website under “Contact Us,” and under the “Contact Us” on the mobile site.
If you have any questions about this Privacy Notice, you can contact the ACE Marketing Department:
Phone: 661.215.1006
Website: acecares.org
Email: marketing@acecares.org
Mailing Address: ACE Eyecare
Attn: Marketing
1721 Westwind Drive, Suite B, Bakersfield, CA 93301
This Notice is a part of the Terms of Use of our website and mobile site. When you use our website or mobile site, you accept the terms of this Notice. You can view the full Terms of Use here.
We may update this Notice to reflect changes to our information practices. If we make any material changes we will notify you by means of a notice on this website prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices. The posted version of the Notice will apply to your use of our website and mobile site.
This following notice supplements the information provided above and applies solely to visitors, users, and others who reside in the State of California (“consumers” or “you”). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and other California privacy laws. Any terms defined in the CCPA have the same meaning when used in this notice.
We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“personal information”). In particular, we have collected the following categories of personal information from consumers within the last twelve (12) months:
|
Category |
Examples |
Collected |
|---|---|---|
|
A. Identifiers. |
A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers. |
YES |
|
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). |
A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories. |
YES |
|
C. Protected classification characteristics under California or federal law. |
Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). |
YES |
|
D. Commercial information. |
Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. |
NO |
|
E. Biometric information. |
Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. |
NO |
|
F. Internet or other similar network activity. |
Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement. |
YES |
|
G. Geolocation data. |
Physical location or movements. |
NO |
|
H. Sensory data. |
Audio, electronic, visual, thermal, olfactory, or similar information. |
NO |
|
I. Professional or employment-related information. |
Current or past job history or performance evaluations. |
NO |
|
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)). |
Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. |
NO |
|
K. Inferences drawn from other personal information. |
Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. |
NO |
Personal information does not include:
We obtain the categories of personal information listed above from the following categories of sources:
We may use or disclose the personal information we collect for one or more of the following business purposes:
We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.
We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.
In the preceding twelve (12) months, we have disclosed the following categories of personal information for a business purpose:
Category A: Identifiers.
Category B: California Customer Records personal information categories.
Category C: Protected classification characteristics under California or federal law.
Category F: Internet or other similar network activity.
We disclose your personal information for a business purpose to the following categories of third parties:
In the preceding twelve (12) months, we have not sold any personal information.
The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.
Access to Specific Information and Data Portability Rights
You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you:
Deletion Request Rights
You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary for us or our service providers to:
Exercising Access, Data Portability, and Deletion Rights
To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either:
Only you or a person registered with the California Secretary of State that you authorize to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.
You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.
Response Timing and Format
We endeavor to respond to a verifiable consumer request within 45 days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. We will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.
We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:
We reserve the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will notify you by email or through a notice on our website homepage.
If you have any questions or comments about this notice, our Privacy Statement, the ways in which we collect and use your personal information, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:
Phone: 661.215.1006
Website: acecares.org
Email: marketing@acecares.org
Mailing Address: ACE Eyecare
Attn: Marketing
1721 Westwind Drive, Suite B, Bakersfield, CA 93301
